OK. I’m going to admit that it was pretty fucking cold walking around Capitol Hill in DC in shorts today.
But it’s a pretty epic blizzard around here. So I’m going to check it our with my friends Katie and Tyler. We got up, went and grabbed some grub and bloody mary’s at the bar down the street. Then we cruised around the Capitol on their trademark mini-tour.
I’m naturally taking photos along the way today, so you can see what this epic blizzard is all about. In shorts. See the photoset here. I’ll also be adding photos on twitter as I can.
The PR shitstorm that has come from Tiger Woods’ marital transgressions is pretty unavoidable, in my estimation (I liked the New York Times’ take on it). You can’t possibly fuck up that bad while having been perennially in the media’s spotlight for more than 10 years and get away scot-free (unless your name happens to be Bill Clinton).
You’re going to lose sponsors, and some major ones, even. But even Kobe Bryant survived his scandal in Eagle County, Colorado – and is now one of the NBA’s biggest stars again (I heard so much about it, living in Vail when it was happening). I’m pretty sure that Tiger Will come back after a while off, his wife will gain a new set of diamond earrings, a beach villa in the South of Italy, and a tighter leash on one of the world’s most iconic personalities.
But Tiger Woods could have avoided this fate if he just listened to the advice of another iconic (and rich) golfer.
Caddyshack is one of my favorite all-time golf movies (it is also one of my favorite all-time comedies). I have a feeling that I’m not the only one who has watched it. In fact, I bet a lot of pro golfers out there would list Caddyshack in their “favorites” list. I am willing to bet that it’s not one of Tiger Woods’ favorite movies, otherwise he probably wouldn’t be in the hot water he’s in. But it should have been. Caddyshack isn’t just a light comedy movie with booger, sex, and golf jokes. It’s an invaluable tool to teach you how to live your life by contrasting the exploits of overprivileged snobbery with those of the underprivileged service industry supporting them. Take this scene, for instance:
It’s all spelled out here for Tiger Woods. What a bummer he didn’t heed the attention of Ty Webb (played by Chevy Chase), who tells a young Danny Noonan about the pitfalls of “night putting”. Two points if you know who he was talking about.
Yes, it was Mitch Cumstein, Ty’s roommate. Had Tiger Woods heeded Ty’s advice to avoid night putting and not fucked all these chicks all over the world (or not gotten married in the first place), apparently, he wouldn’t be in this situation in the first place. But no, he had to do it wrong. And he got busted for it.
So I was reading the news yesterday, and got a little sidetracked. But it turns out that Marilyn Monroe smoked pot (see video at reuters.com). But are you really surprised? I’m not. I think she liked to have a good time. But that’s not the best part of this video. You see, the best part is who was advertising on the page when I happened to look at the video:
FedEx is advertising on this page, probably the result of some sophisticated ad serving algorithm, no doubt. This is really funny when you know and love Mitch Hedberg’s stand-up comedy. Because one of his jokes is “I like the FedEx guy, ’cause he’s a drug dealer and he don’t even know it! And he’s always on time.”
This is most likely an unintended behavioral advertising placement, but in the age when context is everything, you need to look at what you’re advertising on and if it fits who you are as a company.
